USE CASE: (Lead Generation) Paid Advertising
USE CASE: (Lead Generation) Paid Advertising
Paid ads convert better when the landing page is a demo rather than a static product page. Drive paid traffic directly into a Consensus Public Link gated by your Lead Capture Form.
Key points
- Build a Vision Demo aligned with the ad creative's promise.
- Create a Public Link with appropriate Lead Capture Form fields.
- Use UTM parameters in the Public Link URL for per-campaign attribution.
- Pre-fill known viewer data via URL parameters if your DSP / ad platform passes it.
- Track Demolytics by campaign in the Public Link Demolytics view.
See also
See "Ingesting Lead Data into your Consensus Public Link Lead Form", "How to Create Public Links for Marketing?"