USE CASE: Re-engagement & Follow Up

USE CASE: Re-engagement & Follow Up

For stalled deals or cold pipeline, a fresh demo with new content is one of the highest-leverage re-engagement plays. The novelty earns attention, and Demolytics tells you whether the deal is actually alive.

Key points

• Build a re-engagement demo focused on what's changed since you last spoke — new features, customer wins, product roadmap developments.
• Send to the original champion plus any other known stakeholders.
• If they don't watch within a week, the deal is likely dead — reallocate effort.
• If they watch, the Demolytics tells you who's still engaged and what they care about. Use that for the follow-up call.

See also

See "Resending a demo to a prospect", "Understand your buying group with Stakeholder Mapping."